Effective Date: January 1, 2020
Our website address is: https://dealeritgroup.com.
This website is brought to you by DealerIT, a subsidiary of Brothers Media Group (BMG) (collectively, “we,” “us,” or “our”). We respect the privacy of visitors to our website, mobile website or application (collectively referred to as “our website”). Please read this Privacy Statement carefully so that you understand what information we collect through our website and what we do with that information. This Privacy Statement applies only to information collected through our website and does not describe the ways in which we may collect or use information obtained offline or through any means other than our website.
By visiting our website, you agree that your visit, and any dispute over privacy, is governed by this Privacy Statement.
The Information We Collect
The information we gather generally falls into two categories: (1) information supplied by visitors to our website when, for example, you perform a search, and (2) tracking information gathered as visitors navigate through our website. Please note that third-party providers (including, but not limited to, vendors of products and services and providers of widgets, tools, and applications) (collectively, “Third-Party Providers”) featured on or linked to by our website also may be gathering information through your use of their services. We do not control the information practices of these third-party providers and encourage you to review their privacy policies.
Communicating With Us:
If you elect to communicate with us through our website, we will collect the information you supply through our website. We will use this information to respond to your request, to provide the products and/or services you requested, to contact you about our services, and/or promotions, and about other information, products, and/or services that we believe may be of interest to you. We also may use this information in conjunction with information we collect to track activity, analyze usage, and improve our products, services, features and content of our website, as well as marketing and promotional efforts.
In addition to the above, we may collect information, and/or use the information we collect, in the following specific ways:
Social Networks
When you use one of the social network sharing tools available on our website, we and the social network operating the tool may collect information about you based on such use. The social network’s use of that information will be subject to its own privacy policy, which may be different from this Privacy Statement.
Customer Testimonials/Recent Customers:
By communicating with us, you agree that we may use or publish your statements for promotional purposes on our website or in any of our promotional materials (whether online or offline) without compensation to you. We will attribute any statement to your first name, last name, and dealership name.
Cookies:
To help us tailor our website, and the tools and applications on our website, to the needs and interests of our visitors, we keep track of visitor interactions with our website through the use of “cookies.” Cookies are small text files stored on your browser when you use websites and applications. The “Help” function on most web browsers contains information on how to set your browser to notify you before accepting a cookie or to disable cookies entirely. However, if you do not accept cookies, you will not be able to take advantage of some features on our website that are available to other visitors.
We use cookies to improve the user experience on our website by making it more responsive to the needs of our users, and to make it easier for us to recognize you when you return to our website. Cookies cannot read unrelated data off your computer.
Browser Level Information:
Our web server (and/or any web server operated by our service provider(s) on our behalf) automatically collects and may store limited information about your computer configuration when you visit our website, including the type of browser software you use, the operating system you are running, the resolution of your computer monitor, the website that referred you, and your IP address. Your IP address is a numerical address that is used by computers connected to the Internet to identify your computer so that data (such as the web pages you want to view) can be transmitted to you. We also use IP address information for systems administration and troubleshooting purposes. We may also collect information about the website you were visiting before you came to our website and the website you visit after you leave our website.
Use of Data Collection Technologies:
Cookies, beacons, browser level information and other data collection technologies may be used individually or in combination in order to provide and/or administer our services, to help us understand user behavior, to monitor site performance, optimize ads and measure advertising performance.
We may collect, or have a third party collect on our behalf, aggregated statistical information about how visitors use and navigate around our website, such as the number of users who visit various pages within our website, what they click on, whether they scroll up or down on particular pages, fill out forms, etc. We use this information to improve our website. We may also disclose this aggregated information to third parties.
Use of Cookies for Ad Remarketing:
We (or a service provider acting on our behalf), our Advertising Services, our advertisers, and/or our Third-Party Providers may use clickstream data collected using cookies, beacons, and/or browser level information to, among other things, help tailor the content of advertising, marketing, and promotional messages (including, but not limited to, landing pages) on our website and other websites and mobile applications to the perceived interests of our users.
We support the Self-Regulatory Principles for Online Behavioral Advertising from the Digital Advertising Alliance, which regulates the practices relating to the collection of clickstream data. To opt out of our interest-based advertising program or to learn more about our data collection practices, please visit https://www.aboutads.info. Pages of our website that collect information that may be used by such advertising partners for interest-based advertising purposes are identified by a link to AdChoices on the page.
Use and Disclosure of Information:
When we use other companies to help us operate our website or improve the services we offer to you, we may provide them with information that is necessary for them to perform their services. If you click on a third-party link, including a social media graphic link on our website, you will be taken to the third party’s Web site, and your information will be subject to the third party’s privacy policy.
In some cases, to provide you with a customized experience and to enhance our services, we (or service providers acting on our behalf) may combine information (including personal information) that we collect through our website with information about you and/or your computer from other sources, including offline interactions with us, public databases, and third parties. We may share the information that we collect from you with our corporate family, including any parents, affiliates, and/or subsidiaries, so that we and they may provide you with information, products, and services that we believe may be of interest to you.
Other Disclosures:
We may release and use information about our visitors when appropriate to comply with laws; to enforce any applicable website terms of use; or to protect the rights, property or safety of visitors to our website, our customers, the public or us.
International Visitors:
Our website is intended for use by visitors within the United States.
Security:
We take commercially reasonable steps to ensure information we gather from our website is stored in a secure manner. While we work hard to protect your privacy, no physical or electronic security system is impenetrable, or invulnerable to attack, including your own, and the ones used to transmit your data to us. We cannot and do not guarantee that our systems, or your information, will be secure.
Protecting the Privacy of Children:
Our website is not directed at or intended for children under 13 and we will not knowingly allow anyone under 13 to provide us any personally identifying information; if you are under 13, please do not provide any information about yourself on this website.
Changes to This Privacy Statement:
If we need to change our privacy policy at some point in the future, we will post the revised Privacy Statement on our website and update the reference to the Effective Date to reflect the date of the amendment.